Currently on Broadway, there are several pop culture phenomena that have been turned into musicals, including The Devil Wears Prada and Death Becomes Her. Broadway has been in a tenuous position since reopening after covid; shows are quick to open and quick to close, with many rarely given the time or opportunity to build an audience. It makes sense to build a show around something that already has a built-in fan base. That, on the surface, seems to be the logic behind bringing Back To The Future to the stage.